Website.

RETROX is specialized in the creation of websites based on Wordpress and Drupal CMS, having consolidated a management and standardization process of the best practices which guarantees the best level of security and optimization. A website is the main topic in each Customers’ communication strategy, whether their purpose is the sale of a product or the consolidation of an identity. On this basis, a website is not only an “online window” but also a complex identity tool where user and interface, content and technology interact in order to get an effective SEO and achieve the desired position.

Websites are dynamic tools and are often the best resource to build internal mirrors database and advanced functionalities where data structure is fundamental, RETROX offers specialized consultancy on this field. Not only the structure but also the regulatory aspect of all data is really important, and the legal department of Edizioni Retrò s.r.l. offers a complete professional support on this area as well (GDPR, network law and new technologies).

E-commerce.

Online selling is the evolution of the traditional one, and it is based on trust, credibility and immediacy, as well as on visibility and advertisement. Its strength is based on being global and on its cost which seems to be lower than actual commercial activities, but at the same time it has to face many difficulties, both in regards of strategy that need to be applied in order to attract customers and in regards of the “background noise” that saturates the network with competitors. RETROX manages e-commerce projects being aware of both aspects: enhancing the business model requested by the client, helping in defining specific KPIs, including a proper Adv structure (both SEM and SEO for search engines and social media) and building the user experience in order to simplify and promote products or services’ purchase.

Standard.

The most known CMS programs, Wordpress and Drupal, have specific features that make them easily updatable and secure, they also have a very large user community that keeps them up to date in terms of web technologies evolution. The CSS customisation and the creation of a clean code allows RETROX to offer highly performing sites which, thanks to the realization of many projects, are based on a high quality standard.

In addition to the visual aspect, offered for a specific layout for desktop and tablet and smartphone, the security and SEO are really important for RETROX, both supported by specific plugins and procedures which safely maintain the content of the site.

In terms of hosting, RETROX offer both a competitive quality / price solution plan, as a Register partner, and a highly customized service for specific infrastructural needs. With automatic periodic backups, the Agency also guarantees the possibility to restore websites in short time even in case of cyber attacks.

SEO & SEM

Web sites are dynamic creations that combine technical structure with a main objective: to enhance the content. Whether they are institutional portals, interactive web-tools or e-commerce, their most important function is to communicate.

Web users behaviour is also rapidly evolving and includes both internal and external ways, such as videos visibility which get easier, spread of smartphones and user experience trends. Search engines react to these trends by enhancing or penalizing specific characteristics, in a continuous and dynamic process that must be followed in a professional way. This is called Search Engine Optimization (SEO), process that starts with the optimisation of the existing website (static SEO) in order to achieve a continuous implementation of texts and contents (dynamic SEO), or to: the activity that allows to reach those looking for and is targeted, creating a competitive advantage over competitors.

Website.

RETROX is specialized in the creation of websites based on Wordpress and Drupal CMS, having consolidated a management and standardization process of the best practices which guarantees the best level of security and optimization. A website is the main topic in each Customers’ communication strategy, whether their purpose is the sale of a product or the consolidation of an identity. On this basis, a website is not only an “online window” but also a complex identity tool where user and interface, content and technology interact in order to get an effective SEO and achieve the desired position.

Websites are dynamic tools and are often the best resource to build internal mirrors database and advanced functionalities where data structure is fundamental, RETROX offers specialized consultancy on this field. Not only the structure but also the regulatory aspect of all data is really important, and the legal department of Edizioni Retrò s.r.l. offers a complete professional support on this area as well (GDPR, network law and new technologies).

E-commerce.

Online selling is the evolution of the traditional one, and it is based on trust, credibility and immediacy, as well as on visibility and advertisement. Its strength is based on being global and on its cost which seems to be lower than actual commercial activities, but at the same time it has to face many difficulties, both in regards of strategy that need to be applied in order to attract customers and in regards of the “background noise” that saturates the network with competitors. RETROX manages e-commerce projects being aware of both aspects: enhancing the business model requested by the client, helping in defining specific KPIs, including a proper Adv structure (both SEM and SEO for search engines and social media) and building the user experience in order to simplify and promote products or services’ purchase.

Standard.

The most known CMS programs, Wordpress and Drupal, have specific features that make them easily updatable and secure, they also have a very large user community that keeps them up to date in terms of web technologies evolution. The CSS customisation and the creation of a clean code allows RETROX to offer highly performing sites which, thanks to the realization of many projects, are based on a high quality standard.

In addition to the visual aspect, offered for a specific layout for desktop and tablet and smartphone, the security and SEO are really important for RETROX, both supported by specific plugins and procedures which safely maintain the content of the site.

In terms of hosting, RETROX offer both a competitive quality / price solution plan, as a Register partner, and a highly customized service for specific infrastructural needs. With automatic periodic backups, the Agency also guarantees the possibility to restore websites in short time even in case of cyber attacks.

SEO & SEM

Web sites are dynamic creations that combine technical structure with a main objective: to enhance the content. Whether they are institutional portals, interactive web-tools or e-commerce, their most important function is to communicate.

Web users behaviour is also rapidly evolving and includes both internal and external ways, such as videos visibility which get easier, spread of smartphones and user experience trends. Search engines react to these trends by enhancing or penalizing specific characteristics, in a continuous and dynamic process that must be followed in a professional way. This is called Search Engine Optimization (SEO), process that starts with the optimisation of the existing website (static SEO) in order to achieve a continuous implementation of texts and contents (dynamic SEO), or to: the activity that allows to reach those looking for and is targeted, creating a competitive advantage over competitors.

Website.

RETROX is specialized in the creation of websites based on Wordpress and Drupal CMS, having consolidated a management and standardization process of the best practices which guarantees the best level of security and optimization. A website is the main topic in each Customers’ communication strategy, whether their purpose is the sale of a product or the consolidation of an identity. On this basis, a website is not only an “online window” but also a complex identity tool where user and interface, content and technology interact in order to get an effective SEO and achieve the desired position.

Websites are dynamic tools and are often the best resource to build internal mirrors database and advanced functionalities where data structure is fundamental, RETROX offers specialized consultancy on this field. Not only the structure but also the regulatory aspect of all data is really important, and the legal department of Edizioni Retrò s.r.l. offers a complete professional support on this area as well (GDPR, network law and new technologies).

E-commerce.

Online selling is the evolution of the traditional one, and it is based on trust, credibility and immediacy, as well as on visibility and advertisement. Its strength is based on being global and on its cost which seems to be lower than actual commercial activities, but at the same time it has to face many difficulties, both in regards of strategy that need to be applied in order to attract customers and in regards of the “background noise” that saturates the network with competitors. RETROX manages e-commerce projects being aware of both aspects: enhancing the business model requested by the client, helping in defining specific KPIs, including a proper Adv structure (both SEM and SEO for search engines and social media) and building the user experience in order to simplify and promote products or services’ purchase.

Standard.

The most known CMS programs, Wordpress and Drupal, have specific features that make them easily updatable and secure, they also have a very large user community that keeps them up to date in terms of web technologies evolution. The CSS customisation and the creation of a clean code allows RETROX to offer highly performing sites which, thanks to the realization of many projects, are based on a high quality standard.

In addition to the visual aspect, offered for a specific layout for desktop and tablet and smartphone, the security and SEO are really important for RETROX, both supported by specific plugins and procedures which safely maintain the content of the site.

In terms of hosting, RETROX offer both a competitive quality / price solution plan, as a Register partner, and a highly customized service for specific infrastructural needs. With automatic periodic backups, the Agency also guarantees the possibility to restore websites in short time even in case of cyber attacks.

SEO & SEM

Web sites are dynamic creations that combine technical structure with a main objective: to enhance the content. Whether they are institutional portals, interactive web-tools or e-commerce, their most important function is to communicate.

Web users behaviour is also rapidly evolving and includes both internal and external ways, such as videos visibility which get easier, spread of smartphones and user experience trends. Search engines react to these trends by enhancing or penalizing specific characteristics, in a continuous and dynamic process that must be followed in a professional way. This is called Search Engine Optimization (SEO), process that starts with the optimisation of the existing website (static SEO) in order to achieve a continuous implementation of texts and contents (dynamic SEO), or to: the activity that allows to reach those looking for and is targeted, creating a competitive advantage over competitors.